The PureWaterWash™ process is the secret to creating our charming colors. Untreated cotton thread is woven into gently flowing fabric and brightened with nature’s own plants and minerals. The fabric is then hand dyed repeatedly in soy-water to set the color. As a result, each SimplyFido toy has its own unique appearance and color variance.

SimplyFido’s eco-friendly products are tested for all ages and meet the highest product safety standards including